During Apefest '22, a series of unique spray paint artworks depicting Bored Ape #7073 were distributed around Manhattan. The finders of each piece are entitled to ownership of an NFT of the artwork that they found. Each artwork was distributed with a unique seed phrase that allows them to request delivery of the corresponding NFT.
Whoever has the NFT and/or the original artwork can do whatever they'd like. Keep them together, sell them, give them to someone who might like it more than they will. Whatever you want.
That said, the NFT will act as a membership pass to additional events, opportunities and distributions.