Juicy J’s Journey

Juicy J and ASTERISK* have collaborated with Everipedia (IQ) to launch Juicy J’s Journey, a limited collection of NFTs to celebrate the launch of Juicy J’s latest album The Hustle Still Continues. The collection uses blockchain technology, digital artwork, scenes from Juicy’s music videos, metadata, and instrumentals to tell Juicy J’s story as a hip hop icon, cryptocurrency supporter, and cannabis entrepreneur. The pieces also commemorate Eternal Impact, the latest drop from ASTERISK*, an innovative cannabis brand founded by Juicy J and Gary Vee through his cannabis industry marketing agency Green Street.

Juicy J, ASTERISK*, and Everipedia joined forces to create Juicy J’s Journey, a collection of 5 NFT artworks with each piece limited to 84 editions for a total of only 420 pieces. All 5 NFT artworks contain beats co-produced by Juicy J and fans using his drum and loop kit. The collection also contains references to cryptocurrency and the IQ token. Juicy J has been an early supporter of blockchain technology. Back in February 2019 deep into crypto winter, he saw the potential in blockchain technology and invited Everipedia Co-Founder and President Sam Kazemian to include code from the IQ token in his “Let Me See” music video. This code was incorporated into the “Let Me See That Code” NFT which is one of the five NFT artworks that makes up this collection. Juicy is always hustling from rap to cannabis to crypto The Hustle Still Continues.  

For the ultimate trippy experience all 5 NFT artworks has been designed to be paired with Eternal Impact, the newest ASTERISK* cannabis strain developed by Juicy J.

10 out of the 420 NFTs will be selected in July to give the holder a once-in-a-lifetime opportunity to smoke ASTERISK* cannabis with the trippiest man alive, Juicy J, on Instagram Live. Follow @therealjuicyj, @garyvee, and @everipedia on Twitter where we will be announcing the winning NFTs.

360 of the 420 pieces are available for sale on OpenSea, the world’s largest NFT marketplace, at a fixed price of 0.04201 ETH ensuring a fair distribution. 60 pieces will be reserved for ASTERISK* customers. 60 pieces will also be reserved for Everipedia’s upcoming HighIQ staking platform which will reward IQ stakers with limited edition NFTs and IQ rewards. 

Juicy J is an Academy Award winning and Grammy nominated hip hop recording artist and record producer who’s always had an eye for the future. 

Gary Vee is a serial entrepreneur and marketing titan known for always being on the cutting edge from internet marketing to social media to cannabis to NFTs.

Everipedia is a blockchain technology firm which is best known for creating the IQ token, an NFT, DeFi, and Oracle token dedicated to bringing all forms of knowledge on-chain from art to finance to data.

Juicy J Journey

In “Load Up Your Bags” Juicy J takes it back to his roots old-school velour jumpsuit and a classic Chevelle. Going back to the hustle… the hustle always continues … buy the dip and hold…the hustle always continues and that’s what he is trying to convey through this imagery. Don’t ever forget how you got to the all time high, load up your bags during the dips and never panic sell. 

“Load up Your Bags” was made using a still photograph from the “Load It Up” music video which takes you back to the aesthetic of Juicy J and NLE Choppa’s hometown of North Memphis and samples Project Pat’s “North Memphis”. The music video was released on October 13, 2020 alongside Juicy J’s drum and loop kit. Juicy J’s drum and loop kit was used by his fans to create all of the beats used in this NFT collection. The video also shows the infancy stages of Juicy crafting ASTERISK*’s next strain. Together the piece contrasts Juicy J’s humble beginnings with his hard earned success as well as how he’s working with the next generation of hip hop artists and producers.

“Load up Your Bags” is limited to 84 editions as part of the 420 piece “Juicy J’s Journey” collection. 10 “Juicy J’s Journey” NFT holders will be given the once-in-a-lifetime opportunity to smoke ASTERISK* cannabis with Juicy J, the trippiest man alive, in July. Follow @therealjuicyj, @garyvee, and @everipedia on Twitter where we will be announcing the winning NFTs. 

The still photo used to create this piece was taken by Edgar Allen while the original “Load it Up” music video was produced by the creative agency VOTO and executive produced by Fred Coates. The NFT was animated by ThunderCode and contains an instrumental loop from the song “CLUB WITH STICKS” produced by Juicy J and EZM.


Load Up Your Bags 18 of 84

What is the value?

Details