Bomb Story: One of our favorite parts of the screenprint process - and one of the coolest benefits of getting to own our own print shop (Mixed Media Productions) - is mixing the plastisol colors. Personality Adam captures the moment the paints are swirled and mixed together to achieve specific hues according to called-out Pantones.| Background Story:
In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniq...