Bomb Story: For every design and collaboration successfully executed by The Hundreds, there are a handful of alternatives and pitches that fell through. Some Adam Bombs go all the way to the final stages of the filtration process but are ultimately cut. The reasoning is all over the place: we believed in it, but not enough of our stockists bought into it. Sometimes, it's just that timing is off and the design fails to meet the climate criteria. Regardless, some bombs eventually make their way through but many are often trapped in purgatory. This is one of the lucky few drafts to finally see the light of day.| Background Story:
The challenge was to design a new camouflage pattern using only...