Bomb Story: Rust Adam is a metaphor for The Hundreds. Two decades in, the brand has paid its dues, but it has only added to our patina and character. The Hundreds is built to last. Underneath the grit and the grime, we remain pristine steel. | Background Story:
Hawaii is like a second home to Bobby Hundreds, as he has relatives on the islands and is a frequent visitor. We also used to run a The Hundreds Hawaii program, featuring designs and collections that were made exclusive to Hawaiian retailers. Our Hawaiian patterns are a nod to the classical Aloha shirt, but there's also always a personalized twist that is very much The Hundreds and essentially Los Angeles.