Bomb Story: Repeating patterns, including animal prints, are key to The Hundreds branding. We've consistently returned to leopard print over the years because of its ties to classic Americana, punk music, '80s throwbacks, and high fashion. The Frankly series imagined leopard print in a series of oddball colors that lined up with The Hundreds' aesthetic.| Background Story:
The Hundreds' most iconic repeating pattern is the Paisley print. The irony? The message got lost. In fact, Bobby was never even a fan of the paisley design. It was a reference to bandana print, but the world glommed onto those trademark buta drops. So, over the years, we have re-worked the Paisley print throughout collec...