Bomb Story: I'm not sure why we never printed Plaidam, but that might be exactly why. Almost every design under The Hundreds goes to market with a story. If it doesn't have a reason, like Plaidam, then it doesn't make the final cut. After all, just because something looks cool doesn't mean it adds to the overall brand. At the time, a plaid Adam Bomb did not find a home in our seasonal story and epitomized a ""just because"" design. Having said that, well, I guess Plaidam finally has a story. | Background Story:
The foundation of The Hundreds is streetwear, and at the foundation of streetwear is the graphic T-shirt. From our beginnings in the Fall of 2003, The Hundreds has relied on the tub...