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Human nature is one of disguise. One of the characteristics that humans exhibit more distinctively than other species is their simultaneous fear and need to both know and ignore their fate. Our form of consciousness, of self-awareness, of understanding our relation to what is around us is one that calls, more often than we'd probably like to confess, for the use of totems of support, disguises that carry their own meaning so that we can adapt that meaning to our selves. Uniforms, brands, ideologies that relieve us from having to create our own fate. But our fate is something we wri...