Great ideas are hard to come by. The old adage “Ideas are Nothing; Execution is Everything” is misleading. Execution is of course necessary to realize an idea, but a lot of great execution is wasted idling on bad ideas. If great ideas are hard to come by, then they certainly aren’t nothing. They are worth something.
How much are they worth? That’s an open question. In closed traditional IP and corporate environments this isn’t an answerable question. With the invention of Nouns, we now have an emerging public domain ecosystem that’s built on entirely public organizations—a new environment with different characteristics. Given this new and emerging environment, we have the conditions to opt...