It's a shirt, just like any other.
But this isn't just any shirt - it's a Club Momo t-shirt, and it looks like it came from a gift shop. And when you look at it, you feel a sense of identity and belonging that's hard to define. You're part of something bigger than yourself, at least for a little while.
But the thing about t-shirts is that they're temporary. They fade away, just like everything else in this thing called life. They're not permanent. They don't last forever. Unless...
What if this t-shirt is just one more thing among things? There's always more to collect, more to buy. Maybe the game is rigged. Maybe the real goal is to get you to keep spending money on more and more stuff. ...