The “Throw it Back” dance to Cookiee Kawaii’s twerk anthem “Vibe” took the internet by storm in early 2020 amassing billions of views. Everyone’s social feeds were filled with friends and celebrities dancing to the start-stop beat before Cookiee even had a TikTok account.
Cookiee, a self described super nerd, had been making music in the Jersey Club scene since 2011 with little commercial success. Although her song blew up, not much recognition came to her. “I was going on every page and commenting, like ‘thank you for using my song,’” she told Alyssa Bereznak of The Ringer. “I really worked hard to put my stamp on it.” Since then the song has been played roughly 100M times on Spotify and f...